Archive for October, 2009

For all those phantom lovers in her dreams

Friday, October 23rd, 2009

Flashing Lights

Tuesday, October 20th, 2009

Renata Kaveh has done it again, this time as art director in a beautiful spread shot in Toronto’s Dundas Square appearing in Luxsure Magazine.


Toronto cyclists go out of their way to show love to good drivers

Monday, October 19th, 2009

This is an awesome campaign idea to address the weird but totally present animosity between cyclists and drivers. I like the idea of cyclists putting in the effort, because we’re nice people. It strikes me as a little bit suck-uppy for things we should expect drivers to do anyway, but you know what? We can drop our pride for the good of everyone and raise awareness in a way that doesn’t make people defensive. PR-wise it’s pretty frickin brilliant, you think?

Read the Now article on the campaign…

Packing and throwing away

Wednesday, October 14th, 2009

Moving is always an annoying activity that ends up being worth it in the end, isn’t it? I’m really trying to concentrate on getting rid of most of my stuff. Honest, I’m giving away 50% of my books and clothes, almost all of my CDs and DVDs, and generally throwing out piles of old papers and anything else possible. It’s haaaaaaard and makes me tired. I’m trying to keep single minded like “No, Sarah, you’ll never read this. If you ever want to read it you can take it out of the library or buy it again. No big deal, just give it away.” That’s an example of something I’d say to myself about a book. And I’ll put by the door a huge box of things I’ve decided to lose, but then my heart aches and I worry that maybe I’m giving something away that I will really miss a lot! Lame, eh? But getting rid of things is working eventually, slowly and surely!

I really want to keep things sparse in my life. This is the way it should be, just clean and easy with nothing to worry about except the things that are important. My new surrounding will be clean, organized, focused and that will reflect in my whole life. Yes, I’m constantly self-Dr.Phil-ing myself, badly, if that’s even possible… Anyway, no clutter – that will be a really great change.

Meanwhile, look at the first google image search result of my full name!! Jealous? And without further ado, I give you, “omg_unicorns.jpg”:


Band website that I made

Tuesday, October 13th, 2009

I was a little out of practice cause I haven’t programed a site for over a year. Anyway, check out what I just soft launched for Andrew Austin and the Fuss. Name of the band is tentative. It’s very simple and pretty much only links to social media and doesn’t have a lot of crap like “galleries” or “bios” or stuff people don’t care about anyway. Besides, all pertinent information like shows and what have you is on the myspace and facebook pages, etc, why add a lot of extra and repetitive crap?? Bah! Also, the style is homemade or cut and pastey, which everyone who has looked at the site except for one person has thought looks purposeful. Purposeful is so key. I really wanted it to not look slick. It also serves the purpose of being a splash page/press release for the video and single that is being released soon. Publicists can just send the link in an email and voila! Instant showing with no extra ! Love the no extras!! What do you think? It really doesn’t look or feel like a traditional band website at all, so…